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FRLA to host marketing seminar in Tampa

February 3, 2012
Fort Myers Beach Bulletin, Fort Myers Beach Observer

The Florida Restaurant & Lodging Association will host a Marketing Summit on Monday, Feb. 6, 2012 at the Wyndham Tampa Westshore in Tampa, Florida. The cost to FRLA members for the all day event is $69 and $79 for non-members.

The summit features world-class presenters from livingsocial, UrbanSpoon, Dunn & Company, Paradise Advertising & Marketing, FishBowl Marketing and Hillary Bressler offering unique insight into how those in the hospitality industry can harness the power of traditional and social media marketing tools.

Topics will include the outlook for the future of online marketing; responding to Facebook, Twitter and other social media when they become "anti-social"; online reputation management; media buying and daily promotion guidance. This event offers relevant information for hoteliers, restaurateurs and suppliers alike.



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